8 Ways Brands Can Fight Counterfeits in China

Counterfeit luxury goods are big business in China. Together, China and Hong Kong are estimated to be the source of 86% of the world’s counterfeit goods—an amount that the U.S. Chamber of Commerce estimates is worth about $397 billion. Fake merchandise accounted for 12.

Read more: https://hbr.org/2018/05/8-ways-brands-can-fight-counterfeits-in-china

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